CCED Experts

Our contributors to the Center for Co-Evolutionary Development™ (CCED) , who provide discussion papers and participate in the blog forum, include:


 
Dr. Kristen S. Betts

Dr. Kristen S. BettsDr. Kristen S. Betts, President of Research Strategies International (RSI), is a consultant with public and private corporations, the U.S. Federal Government, and higher education institutions worldwide.

Dr. Betts specializes in research, strategic planning, and professional training. Key projects include designing an international university, training programs for the South Korean Ministry of Education, and new master’s degree programs within higher education. Additionally, Dr. Betts has developed workforce training courses for the U.S. Securities and Exchange Commission (SEC), U.S. Army, and the U.S. Export-Import Bank.

Dr. Betts received her doctorate in Higher Education Administration from The George Washington University and received her undergraduate and master’s degrees from the College of William and Mary. Dr. Betts has served as a member of the Board of Trustees at The George Washington University, a Carnegie Mellon grant consultant, and president of a 220,000-member nonprofit association. She currently serves as an advisory board member for Equation Research and an editorial board member for Spotlight Health.

Research Strategies International assists corporations, government agencies, and educational institutions in realizing opportunities and maximizing efficiency through customized research, strategic planning, and training. RSI provides clients with decision-making information through quantitative and qualitative research, including: survey design, needs assessments, focus groups, and competitive analysis. RSI also assists clients in better optimizing educational platforms through e-learning, on-site training, and course/curriculum development. In addition, RSI assists clients to formulate and articulate strategic plans for capacity building based on research, analyses, metrics, and outcome assessments. Clients include District of Columbia Department of Health, Jeju Island Government (South Korea), the U.S. Pension Benefit Guaranty Corporation, and the Whitman-Walker Clinic.

E-mail Dr. Betts.

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Richard M. De Santis

Richard M. De Santis is a senior consultant with more than thirty years of broad-based experience in development of systems and technology. He has been the enterprise architect for transformational Sense and Respond Logistics architecture, transformational objective Joint Theater Air and Missile Defense operational architecture (JROC- approved), and for Interagency Homeland Air Security operational architecture.

Mr. De Santis has experience as a corporate officer, lead technologist, product line developer, implementation manager, and operational and systems architect. He has developed, managed, and implemented advanced technology and product line planning; conceptual, operational, and systems architectures; doctrine and requirements; commercial rapid application development methodologies; technology, operational, and systems research and development; and business planning and marketing support.

In addition, Mr. De Santis has provided operations and technology assessments. He has developed advanced tooling for heuristics and knowledge management to define and capture architectures, requirements, and designs. His skills include domain analysis, exposition of complex topics to customers and senior management, planning, requirements analysis and development, modeling and simulation, proposal writing and marketing, and development of implementation infrastructures.

Mr. De Santis has been a corporate technology director, and managed small- to large-scale advanced technical efforts. He has specific expertise in developing processes, methodology, tooling, and architectures related to enterprise architecture, software and systems engineering, business process reengineering, and the U.S. Department of Defense's Architecture Framework.

His expertise includes:

  • Development of transformational capabilities-based enterprise-wide concepts and operational and system architectures for military and government domains, including domain analysis, correlation of operational and systems architectures, and coordination and approval of products and processes

  • Domain and front-end analysis of requirements at all enterprise levels, through domain engineering and planning for technologies and products/product lines; organizational structure, management, operations, and infrastructure; and system/software engineering methodologies and processes, such as associated modeling and simulation

  • Development of leading-edge, real-time, human-engineered distributed component-based systems for enterprise-scale knowledge management and information management and retrieval; complex event detection and situation assessment, and decision support; and communications, command, control, and intelligence

  • Corporate technology management, including analysis, forecasting, planning, and execution of product, product line, and development technology; research and development activities; and related business development

  • Market, technology, operations, and competitive analysis for enterprises, resulting in planning, proposal development, marketing support, and research and development.

  • Technological support to senior management, including long-range planning and forecasting, and capital equipment and facilities acquisition; research and development; product, implementation, and operations in-process review, and development of systems/software engineering technology, standards, and procedures

E-mail Mr. De Santis.

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Stephan H. Haeckel

Dr. Stephan H. HaeckelStephan H. Haeckel is President of Adaptive Business Designs, an executive education and coaching firm. In 2003, Mr. Haeckel became an Advisor to the Office of Force Transformation’s flagship project “Sense & Respond Logistics ” in the Office of the Secretary of Defense. He is past Chairman of the Marketing Science Institute, and was corporate futurist, Director of Advanced Market Development and Director of Strategic Studies at IBM.

At IBM’s Advanced Business Institute (ABI), Mr. Haeckel named, created, developed, and pioneered the sense-and-respond managerial concept of adaptive business design. He coined the term in a 1992 article, and introduced it to a larger audience in a 1993 Harvard Business Review article with Richard Nolan. His IBM career included responsibilities as a marketing executive in Europe and on IBM’s corporate staff, where he headed the project that resulted in IBM’s decision to enter the commercial systems integration business. He was a co-author of IBM's successful services strategy.

Through his courses, articles, speaking engagements, and coaching activities, Mr. Haeckel made “adaptive enterprise,” "sense-and-respond", “manage-by-wire,” and “customer-back” part of the business vocabulary. His book, Adaptive Enterprise: Creating and Leading Sense and Respond Organizations (Harvard Business School Press, 1999), provides organizational leaders with a comprehensive framework for adaptiveness, introducing important new principles for business strategy, structure and governance. The book, now in its third printing, has been translated into several languages, and is the basis for successful classes and workshops for individual firms, at the ABI, and at leading business schools.

Other publications have appeared in several books, and as articles in the Harvard Business Review, Sloan Management Review, Planning Review, Long Range Planning, Marketing Management Magazine, The IBM Systems Journal, and The Journal of Interactive Marketing. An advisor to senior executives at a wide variety of private sector, not-for-profit, education, and public sector organizations, Mr. Haeckel is an international authority on customer-value growth strategies.

He is a frequent speaker to executive audiences in the United States and abroad. Business strategy, marketing, knowledge management, information, and human resources executives have been particularly interested in understanding the implications of adaptive, customer-back business designs for their disciplines.

Mr. Haeckel is an adjunct faculty member at the IBM Advanced Business Institute, and a founding member of the Homeland Security Council of the American Management Association. From 1985 to 1986 he served on the Advisory Council of the Federal National Mortgage Association. In 1994, he was named to the panel of judges for the McKinsey Awards, which recognize the two best articles published each year in the Harvard Business Review. He has engineering and MBA degrees from Washington University in St. Louis, Missouri.

E-mail Mr. Haeckel.

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Linda Lewandowkski

Linda LewandowskiLinda Lewandowski (CAPT, U.S. Navy, ret.) is a Principal with Synergy, an ICF International Company, where she heads the Adaptive Enterprise Solutions Practice area.

Before joining ICF International in early 2005, Ms. Lewandowski worked as a Transformation Strategist for the U.S. Department of Defense (DOD), Office of the Secretary of Defense (OSD), Force Transformation, where she pioneered a systematic approach to large scale change and successfully influenced a significant shift in DOD strategy. She worked to identify significant impediments to Transformation and developed associated change strategies to accelerate progress. She forged a world-class coalition of industry, academic, and government leaders to define and design an adaptive, knowledge-based framework that revolutionizes military logistics. She also was recognized for defining a new approach to command and control in distributed, multi-dimensional environments.

Before working at the OSD, Ms. Lewandowski was the Director for Operations and Plans for the Military Sealift Command (MSC) where she had oversight of DOD’s strategic sealift and ocean transportation global operations. As Director, she led a smooth crisis action response to U.S. terrorist attacks on September 11, 2001, maximizing posture to continue sealift missions globally. She also developed operational readiness policies, and performed long-range strategic, deliberate, and contingency planning to ensure a seamless transition from peace to war.

Prior to her tour at MSC, Ms. Lewandowski was the Deputy Director and Director for Operations at the Joint Warfare Analysis Center, Dahlgren, Virginia, from 1997 to 2000. Some of her most noteworthy accomplishments include:

  • boldly leading the innovative and cutting-edge integration of systems analysis into the planning and execution of operations across military Combatant Commands, federal agencies, coalition partners, and others

  • personally leading a multi-disciplined, cross-functional team to provide effects-based support vital to the planning and execution of Operations Desert Fox and Allied Force

  • recognized for superior performance and her leadership role in developing a national capability to directly support multi-dimensional operations across the national security architecture

Ms. Lewandowski has excelled in numerous leadership positions including operational command in the U.S. Navy and senior leadership positions within Joint Service organizations. From 1995 to 1997, she was in command of the USS Mount Baker, leading a 430-person crew to conduct routine and crisis operations in the Mediterranean Sea and Persian Gulf in support of U.S. national security objectives. She was recognized for outstanding leadership and operational expertise. She has a subspecialty in operational logistics.

E-mail Ms. Lewandowski.

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Tom Snyder

Tom SnyderTom Snyder serves as Vice President of Business Development for Huthwaite. After graduating from the University of Maryland with a B.S. in both Mathematics and Computer Science and completing his MBA, Mr. Snyder initially pursued a career in politics and government service. After spending eight years with the U.S. Federal Government, including two years on the White House staff, he left the public sector to pursue a career in private enterprise.

Over the course of nearly twenty years, Mr. Snyder founded several companies and served as the CEO and/or Chairman of each. Under his leadership, each of these companies achieved sustained exponential growth and rapid market penetration both in terms of bringing new products to new markets and growing market share for existing products in mature markets. In 1995, Mr. Snyder sold his last company and began a career in private consulting.

During this time, Mr. Snyder met Neil Rackham, founder of Huthwaite, and joined the firm full-time in 1998 as a Sales Consultant. He is frequently featured in Sales & Marketing Management as an expert on Sales Effectiveness and has published several articles on a variety of sales-related topics.

E-mail Mr. Snyder.

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